In 2024 Chery Automobile entered the UK car sector with two Omoda models, the 5 & electric E5, both of which we drove. Neither is flawless but as a first effort from the Chinese brand, the E5 in particular struck plenty of chords. As one of the largest car makers in the world, Chery sells a lot of models especially in China, where customers want a good looking, well equipped car with European SUV’s a popular choice. Indeed a joint venture with JLR over the past decade has seen Chery building Jaguars & Land Rovers for the Chinese market. Alongside Omoda, Chery have also launched Jaecoo a more premium brand & their first UK model the Jaecoo 7 landed with us in April & here’s what you need to know.
Almost everything is controlled via the touchscreen, which is good – keeps the dashboard tidy – and bad, adjusting the side mirrors via the screen for example is one function too far.
We found that you can access quite a few of the more popular functions via a quick-access menu; music/radio, phone, SatNav, by swiping down from the top of the screen. The system uses an android set-up & the functions resemble apps so smart phone users will feel right at home. Connecting to Apple CarPlay was straightforward, but try as we might, we could not get any clear DAB radio reception . An early gremlin perhaps ?
The gear lever is located the right of the steering wheel & you’ll find the lights & wiper stalk on the left & some steering wheel buttons to access the cruise control & infotainment buttons. The driver attention warning module sits above the screen behind which is a neat & tidy 10.25-inch drives display & a clear head-up display. It all looks good, is extremely functional & again is very Tesla in its construction.
The 7 can also be fast charged at up to 40kW so a 30%-80% charge can be achieved in just 20 minutes. And it comes with a useful 3.3kW charging plug offering V2L capability.
Onto the motorway & with adaptive cruise control selected the 7 makes easy work of long distances. Only when you put your foot down does the engine whine a bit as the electric motor gets the system up to speed. This is because the most of the work is done by the electric motor, rather than the 1.5-litre petrol engine, which means the 18.3kWh battery never gets completely flat. The downside then is a slight lapse in power as the petrol-engine finally kicks in.
Out & about, Sport mode adds some heft although the difference between that setting & Normal is minor. Eco mode does reduce power & is a good motorway option. On some local more challenging roads you get the chance to play a bit. Here we found that the Jaecoo 7 suffers from notable oversteer. It’s hyper-sensitive. And quick-fire brakes.
New energy is another menu that’s good to study., Here you can manage the battery charging, adjust the power saving mode & schedule charging times & duration. As with the overall system, getting used to the different settings will take time & as is the Chinese way, they’ve over micro-managed these & many drivers will only use a few of the huge options day to day.
















